White's Patented Arch Ease™ Support
There's never been anything quite like it for all day comfort.
If your feet have ever suffered at the end of the day, you'll find new comfort in White's Boots. Why White's? The reason is generations old: uncommon workmanship and White's patented Arch Ease™ design. A design that duplicates the natural contour of your foot.
To appreciate this natural phenomenon, take a moment to sit down. Now cross your legs and relax. Notice the angle formed by your leg and foot. As customarily believed, it is not a right angle. Instead, your relaxed foot points slightly downward. In fact you can see your foot's relaxed angle detailed in our Arch EaseTM illustration. Observe the high heel and arch supporting the foot in its natural resting position. This critical heel placement affords generous arch support when positioned well under the weight-bearing bones of the leg. Setting the heel ahead also shortens the arch, adding dramatic strength.
Best of all, wearing a new pair of White's will allow you to feel the extra Arch Ease™ support missing from ordinary boots. Especially when you lift heavy objects or put pressure on your feet.
Now, at the end of a hard day your feet will feel good! And that's what White's Boots are all about.