Outdoorsman and innovator Gene Peet invented the footwear dryer in 1968. Peet holds many patents for his resourcefulness. "We Invented Dry!" is a claim in which we take great pride, and we remain dedicated to our mission to bring the benefits of PEET Dry to millions of men, women and children. Whether your recreation is self-propelled or power-assisted, there's a universal need for PEET Dry and the comfort it delivers. The brand began with a very simple device that filled a need. Today's product line has expanded on a good idea and now let's you provide the benefits of PEET Dry to your entire family, all year round and even take PEET Dry comfort with you, wherever you go.